Thanks to the overwhelming generosity of World of Warcraft players around the world who purchased the Cenarion Hatchling pet, we’ve raised a total of more than $1.9 million USD to support the ongoing earthquake and tsunami relief efforts in Japan. In May, we announced that for every Cenarion Hatchling purchased by July 31, 2011, 100% of the $10 USD adoption fee would be going to assist victims of this disaster -- and the community responded by opening up their hearts and wallets wide. Thanks again for your support and for helping to make an impact on the lives of those affected by these events.
To learn more about the Pet Store, please visit the Pet Store FAQ.
I do think the other failing, as numerous posters above suggest, is that WOW is in a dangerous place because it has become "more of the same". It is a design issue - as they are finding themselves with limited ways to innovate in a manner that enables people to do "new" things. If my poor memory serves of what was introduced this expansion.....Arch - really almost nothing new there from a design. Just a gathering profession absent recipes.Rated Battlegrounds - On PVE servers a very underutilized feature.Raids - nothing really newDungeons - ^^^Flying in Vanilla lands - good for about a weekBetter questing - Sure but once you are at 85 do you really care?Guild Ex/Rewards - Again, not really motivating - especially once you hit 25. Essentially mass summons and mass rez are just timer savers that reduce a bit of existing tedium - not design altering changes.I think that if you look back at other MMORPGs there now are 2 ways to go to bring back that loving feeling - each with serious challenges but hey, that is why they pay the guys at Irvine big bucks......A) Housing (individual and/or guild). The one thing about housing as an option is that it brings back tremendous new ways to push out crafting and solo play. Right now vanity items are limited to mounts (which if you think about it are not really shown off THAT much since most players are not mounting in cities and can't mount in the AH/Bank) and pets - a relatively minor vanity item. Clothes offer a bit more but not that much. Housing, however, either persistent or zoned, offers a myriad of ways to engage players in long term activities that some portion of the potential or current player base will appreciate. Lets face it, the one thing that WOW world isn't good at is its economics/crafting system. Allow people to make cool things to outfit their house and you will see that explode. It also would almost immediately create interest in Arch - enabling them to actually get something out of all that effort.B) Persistent world PVP objectives. This is a difficult one because it is so hard to get right - because of differences in population among the factions. To make it worth participating you have to give rewards and THAT can create problems where advantages become compounded. Now one suggestion MIGHT be for guild v. guild (or even mega-guild v. mega guild) fights. Lots of details to be fleshed out there but encouraging that sort of activity would again bring back some interest among those players that currently find the existing PVP avenues essentially more grinding tedium. By limiting it to guild v. guild you limit the advanteges conferred - especially if you impose a reasonable limit on the size of guilds.C) And finally, lets admit the shared 10 and 25 locks out is a horrible mistake. Segregating the A/B an C teams from each other is just down right stupid. It is a social game. But by sharing the lock outs you essentially segregated the world into little ten man groups. There are limited opportunities to meet new people. Ocassionally a pug will be brought in to fill a slot. God forbid it is the A team grabbing one of the B or C team members so it screws up the other 9. People LIKED (at least on my server) the fun of meeting new people in the Wrath-baby GDKP 25s that ran for about a year during the ICC phase. It was a BLAST logging on, getting into a new group, and meeting new people. I would bet real money that if WOW looked at the internals they are seeing MUCH few Pugged raids and almost no real GDKP activity. I bet the ratio of 25s to 10s is 1:10 or worse. They should bring back separate lock outs ASAP - it couldn't hurt and probably would vastly help.
I just found the news story. You're underplaying it by only saying 300k ;) It's more like a million down since October 2010 and the launch of cata and WotlK.http://www.pcworld.com/article/237300/finally_declining_world_of_warcraft_loses_300000_subscribers.html
Poor Blizzard.Hopefully they win find some way to carry on with their meagerly small eleven millions subs.
"The Sky is Falling..."
If you are a tech company that doesn't pay dividend you better damm well believe a 12 month projection of a 15-20% decline in customers is a sky is falling moment.
I've just got this sneaking suspicion that the Economy might have something to do with it.There have been plenty of posts over on the WoW forums about people stopping playing because of economic hard times.Cheers.
Time for blizz to fire up the money printing machine! (aka release another flying mount or companion in the blizz store).
wotlk noobs that nerd rage quit the game cuz the content is no longer "easy", by far the most probable reason